Film Trailer and poster analysis:



Film posters: key conventions

• Central image: The central image shows a bullet with the spectre logo this is effective as it clearly shows a broken glass with a shot through it which would make the audience assume this is action.
• 'Spectre' is shown ontop of the brand 007 which shows this is a Bond film and clearly makes a statement to attract attention to the audience.
• There is no tagline since James Bond is such a big franchise.
• Shoes the release date under the Brand name.
• There are no names of the stars since 007 is such a big brand the 007 tag speaks for itself.
• There is no critic views, the audience expect quality as a must for this Brand.
• No social media needed, advertisement is sorted.
• Production blurbs are shown next to the release date this would show the quality of the work as the production companies are known for their top movies.
• The iconography of the brand name on the posted "007" has the number structured as a gun with the end of a gun after the brand name, this clearly relates this to the action/thriller genre.

Film trailers: key conventions

• The institution is shown torwards the start which is typical and crucial for a successful film trailer.
• The opening clearly shows Bond in a hostile environment and sets the scene in a 3rd world country City.
• Short clips are shown throughout showing typical James Bond love scenes , fight scene etc.
• Very faced paced shots shown throughout the trailer creates a dramatic atmosphere and also fits the genre.
• The odd one or two on screen text on release dates etc.
• No star names as Daniel Craig is already known to be associated with Bond movies.
• Release date and Name shown at end like every trailer.
• Audience expect quality, no critic views needed.
• Website details shown at the end of this trailer.
• Production blurb found (MGM and Colombia pictures)
• Very dramatic music with diegetic sounds e.g explosions and gunshots.

Used the typical OBPE structure for this trailer.

The sounds used in this trailer are explosions, dialogue which are diegetic while there are also music which is non diegetic